The protection of your personal data is important to us.

Controller

Naturally the Wirtschaftsförderung Land Brandenburg GmbH (WFBB), Babelsberger Straße 21, 14473 Potsdam, email address: info@wfbb.de, as the provider of this website and the controller in accordance with Art. 4 No. 7 of the EU General Data Protection Regulation (GDPR), respects the applicable data protection provisions, in particular the GDPR. Handling your personal data in a responsible manner is extremely important to us. In the following, we would like to explain how and for what purposes your personal data is used, how we process this data and which rights you have.

Data protection officer

If you have any questions about data protection, you can also direct them to the data protection officer of the WFBB by emailing datenschutz@wfbb.de or by writing to the data protection officer at our postal address.

Personal Data

Provided that you only use our website for information purposes, we will automatically process certain information by generating so-called log files, as, for example, your IP address. This is necessary for the correct functioning of the website and to pursue our legitimate interest in maintaining the stability and security of the website. The legal basis for this processing of your data is Art. 6 para. 1 (b) and (f) of the GDPR. Error log files are erased every 7 days and access log files every 14 days. 

The use of certain services on our website – such as registration forms, enquiries, online job applications and newsletter sign-ups – makes it necessary to collect, process and use personal data. In this regard, we take the principle of data minimisation seriously. For each service, we state for which purpose we are processing personal data on the relevant part of our website. 

If you register for the WFBB newsletter, with your express consent we will process the data you have shared on the basis of Art. 6  para. 1 (a) of the GDPR in order to send the newsletter to you. We require your email address, but any further information you send us is purely voluntary. Naturally, you can withdraw your consent with effect for the future at any time, thereby also unsubscribing from future issues of the newsletter. To that end, please contact us by email or post or click on the link in our newsletter. You can find further information about our mailing of newsletters below.

The personal data collected in the course of using our website will not in principle be forwarded to third parties or transferred by any other means unless we are legally entitled or obliged to do so (as, for example, for prosecution purposes) or unless you have given us your consent.

If you contact us with a query, we process your name and email address only in order to handle your query and the contact you have made. The legal basis is Art. 6 para. 1 (b) of the GDPR. All further data entries are voluntary and will only be processed on the basis of your consent, according to Art. 6 para. 1 (a) of the GDPR.

External service providers that we use to operate the website or to handle certain services on our website process personal data exclusively on our behalf and are contractually obliged to adhere to the current legal provisions pertaining to data protection and data security. They are not considered as third parties in the context of data protection law. Iconate Gesellschaft für Kommunikation und Medien mbH and Host Europe GmbH support the implementation of our web presence.

Registering for events

If you register for events, we process the data you provide (these are usually name, company/institution, email address) for the purposes of organising the event. Fourteen days after the end of the event, your data will automatically be erased in our content management system. In some cases, we work with third parties to organise the events. These are organisations that we collaborate with or service providers that support us with holding the event. The legal basis for the processing and transfer is Art. 6 para. 1 (b) of the GDPR.

Video and audio recordings

During events, video and audio recordings for the PR work of the Wirtschaftsförderung Land Brandenburg GmbH or for location marketing may be made and published. The legal basis for this processing is Art. 6 para. 1 (f) of the GDPR. If you are affected and do not wish to be involved in the recording and publication of the video and audio recordings, please tell the photographer or the event organiser.

i-Frames

On our website, we include links and so-called i-frames (HTML elements that can be used to embed third-party content into our own website) to other websites that are operated by third parties and are not covered by this privacy policy. If you access a third-party website via links and/or i-frames, the respective data protection declarations of the website operator apply. Third-party websites may use technologies that require consent (tracking tools, etc.).

Google Analytics

The WFBB website uses Google Analytics, a web analysis service of Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, United States (hereinafter “Google”). Google Analytics uses so-called “cookies”, text files, which will be saved on your computer and enable your use of the website to be analysed. The information produced by the cookies about your use of our website will usually be transferred to and saved on a Google Inc. server in the USA. However, the general level of data protection in the U.S. is not identical to that which exists in the European Union; it also cannot be ruled out that authorities in the U.S. or in other countries may be able to access your data.

Through our activation of IP anonymisation, Google will first truncate your IP address within the member states of the European Union or other Contracting States to the Agreement on the European Economic Area. The full IP address will only be transferred to a server in the USA and truncated there in exceptional cases. On behalf of the operator of this website, Google will use the information to evaluate your use of the website, to compile reports on the website activities and to deliver further services related to the website and Internet use to the website operator. The IP address transferred from your browser by Google Analytics will not be combined with other data of Google.

You can prevent the storage of cookies files through a specific setting in your browser software; however, please note that in this case you may not be able to use all the functions of the website to their full extent. Moreover you can prevent Google recording the data produced by the cookie related to your use of the website (incl. your IP address), as well as the processing of this data by Google, by downloading and installing the browser plug-in available at: http://tools.google.com/dlpage/gaoptout?hl=de .

We use Google Analytics to enable us to analyse and regularly improve the use of our website. With the statistics we obtain, we can improve our services and make them more interesting for you, the user. For the setting of cookies and other trackers and the associated data processing, your consent pursuant to Section 25 (1) sentence 1 TTDSG is the legal basis. For any subsequent further processing of personal data that may take place, consent pursuant to Art. 6 (1) p. 1 lit a GDPR is the legal basis. Consents are obtained in a bundle in the Consent Management Tool under "Your data protection settings" at the top of this page.
The storage of the above data and cookies set in your browser and the associated data processing will only take place if you have given your voluntary and revocable consent therein. The revocation of consent no longer affects the legality of the access or storage that took place until the revocation.

You can find further information on the terms and conditions of use and the data protection policy of the third party Google Dublin, Google Ireland Ltd., Gordon House, Barrow Street, Dublin 4, Ireland, Fax: +353 (1) 436 1001, at the following:

Terms and conditions of use
http://www.google.com/analytics/terms/de.html

Privacy policy overview
https://support.google.com/analytics/answer/6004245?hl=de

Privacy declaration
http://www.google.de/intl/de/policies/privacy

Google Maps

This website uses the Google Maps API, a map service from Google, to present an interactive map. The company operating this is Google LLC, located at 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA. Through the use of Google Maps, information about your usage of this website (including your IP address) will be transferred to and saved on a Google server in the USA. This information transfer takes place whether you are logged into a user account provided by Google or whether no account exists. If you are logged into Google, your data will be directly assigned to your account. If you do not wish the data to be assigned to your Google profile, you must log out before the button is activated. Google saves your data as a user profile and uses this for advertising, market research and/or needs-based design of its website. Such analysis (even for users that are not logged in) is conducted especially in order to provide needs-based advertising and to inform other users in the social network about your activities on our website. You have the right to object to the creation of this user profile; however, you must contact Google to exercise this right. As a basic principle, Google undertakes in its own privacy policy not to forward any information to third parties; however, exceptions can occur. The transfer of your data to third parties through the WFBB cannot be excluded, for example, when transfers are legally required or when third parties process data on behalf of Google LLC. In addition to the previously mentioned Google LLC, Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, DUBLIN, D04 E5W5, Ireland, is responsible for data subjects in the European Economic Area (EEA), as well as in Switzerland. 

The processing of data through Google Maps on our website is based on Art. 6 para. 1 (f) of the GDPR. With the use of Google Maps, we are pursuing our legitimate interest in the improvement of the user experience and the optimisation of the website.

You can find further information about data processing by Google in Google‘s data privacy notice, which is available at https://policies.google.com/privacy.

You have the possibility to simply deactivate the Google Maps service and therefore prevent data transfer to Google by deactivating JavaScript in your browser. However please note that in this case you cannot use the map display function.

Google YouTube

We maintain a YouTube channel of Google Ireland Limited for our own videos. To provide you with convenient access to our videos without changing websites, we embed our YouTube videos on our website.

YouTube uses cookies for analysis purposes and to improve the display of embedded videos. For analysis purposes, YouTube stores, for example, statistics of the YouTube videos that the user has seen through a uniquely assigned identification number. Also, through cookies, YouTube uses data about the interaction of visitors with the video content of the website. This data is used to make the video content of the website more relevant to the visitor and to store user preferences when viewing a YouTube video integrated on other websites.

For the setting of cookies and other trackers and the associated data processing, your consent pursuant to Section 25 (1) sentence 1 TTDSG is the legal basis. For any subsequent further processing of personal data that may take place, the consent pursuant to Art. 6 para. 1 p. 1 lit a DSGVO is the legal basis. Consents are obtained in bundled form in the Consent Management Tool under "Your data protection settings" at the top of this page.
The storage of the above data and cookies set in your browser and the associated data processing will only take place if you have given your voluntary and revocable consent therein. The revocation of consent no longer affects the legality of the access or storage that took place until the revocation.

It cannot be ruled out that Google Ireland will transmit the information processed by you to a server of Google LLC., 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA, and that this information will be processed there. In the USA, however, the general level of data protection is not congruent with that which exists in the European Union. It also cannot be ruled out that authorities in the USA or in other countries may access your data.

For more information on data processing by Google, please refer to Google's privacy policy, which you can access at https://policies.google.com/privacy.

Social media plug-ins

We integrate recommendation interface buttons, so-called social media plug-ins, from social networks on our website. Currently we install the following plug-ins: Google+, Twitter, Xing, LinkedIn and YouTube. At the same time, we use the so-called two-click or Shariff solution. With Shariff you can use social media and simultaneously protect your privacy; when visiting our site, first of all no personal data will be forwarded to the plug-in operators. You can identify the plug-in provider by the marking on the box above its first letter or the icon. Through the Shariff button, we enable you to communicate directly with the plug-in provider. First, by clicking the Shariff button, direct contact is established between you and the plug-in provider. The latter then receives the information that you have accessed the respective website of our online service and the following data is transferred: IP address; date and time of the request; time zone difference from Greenwich Mean Time; content of the request; access status / HTTP status code; data volume transmitted in each case; website from which the request originates; browser; operating system and its user interface; language and version of the browser software. In this process, Shariff prevents you from leaving digital traces on each site that you visit and improves your data privacy. In the case of Facebook and Xing, according to information from each provider, the IP address will be immediately anonymised in Germany after the data is collected. Therefore, through activation of the plug-in, personal data will be sent to each plug-in provider and saved there (in the USA in the case of US providers). As the plug-in providers chiefly collect data from cookies, we recommend that you delete all cookies using your browser’s security settings before clicking on the grey check boxes. 

Further information is available at the following link: http://www.heise.de/ct/artikel/Shariff-Social-Media-Buttons-mit-Datenschutz-2467514.html.

We neither have any influence on the collected data and data processing processes nor do we know the full volume of the data collection, the purposes of the processing or the length of the storage periods. Moreover, we have no information on the erasure of the collected data by the plug-in provider.

The plug-in provider saves the data collected about you as a user profile and uses this for advertising, market research and/or needs-based design of its website. This analysis is conducted (also for users who are not logged in) to present needs-based advertising and in order to inform other users of the social network about your activities on our website. You have the right to object to the creation of this user profile; however, you must contact the relevant plug-in provider to exercise this right. Through the plug-ins, we offer you the possibility of interacting with the social networks and other users so that we can improve our service and increase its attractiveness for you, the user. The legal basis for the use of the plug-ins is Art. 6 para. 1 sentence 1 (f) of the GDPR.

Data transfer takes place whether or not you have an account with a plug-in provider and independently of your log-in status. If you are logged in to your account with the plug-in provider, the collected personal data will be directly assigned to the account with the plug-in provider. When you click on the activated button and e.g. link the page, the plug-in provider also saves this information in your user account and publicly shares this with your contacts. We recommend that you regularly log out after using a social network, particularly, however, before activating the button as this will prevent the information being assigned to your plug-in provider profile.

In the following data protection statements shared by these providers, you will obtain further information on the purpose and extent of the data collection and processing by the plug-in provider. There you will also gain further information on your related rights and the settings possibilities for protecting your privacy. Addresses of the corresponding plug-in providers and URLs with their data protection notices: (On the basis of the European Court of Justice decision of 16.07.2020, the WFBB would like to inform clients, business partners, staff members, website visitors and others with whom we communicate that by using such US service providers as Amazon, Asana, Google, Mailchimp, Twitter, TeamViewer, YouTube, etc., and their corresponding European subsidiaries for communication purposes it is possible that no suitable data protection level and none that is comparable with EU regulations can be maintained. Due to national legislation, a provider based outside the European economic area may be obliged to surrender communications data to national security authorities without the possibility of having the lawfulness of the data handover examined in an independent court procedure at the request of the data subject. Therefore, we must now check all data transfers to third-party providers on a case-by-case basis and, if necessary, stop them or replace them with EU-based providers. To this end, the WFBB is currently in discussion with its service providers and the government regulators.)

Google LLC, 1600 Amphitheater Parkway, Mountainview, California 94043, USA
- Privacy statement: https://policies.google.com/privacy
- Standard contract clauses are used to ensure suitable protection when data is transferred outside the EEA: https://policies.google.com/privacy/frameworks

Twitter, Inc., 1355 Market St, Suite 900, San Francisco, California 94103, USA
- Privacy statement: https://twitter.com/de/privacy

Xing AG, Gänsemarkt 43, 20354 Hamburg, DE
- Privacy statement: https://privacy.xing.com/de/datenschutzerklaerung

LinkedIn Ireland Unlimited Company, Attn: legal Dept., Wilton Place, Dublin 2 Irland
- Privacy statement: http://www.linkedin.com/legal/privacy-policy

Youtube LLC, 901 Cherry Ave., San Bruno, CA 94066, USA; Google Ireland Limited, Gordon House, Barrow Street, Dublin 4,Irland
- Youtube is a service of Google LLC
- Privacy statement: https://policies.google.com/privacy

Newsletter and use of MailChimp

The newsletter is sent through Mailchimp, a newsletter service provider belonging to the US-based The Rocket Science Group LLC, 675 Ponce De Leon Ave NE, Suite 5000, Atlanta, Georgia 30308, USA. The email addresses of the subscribers to our newsletter, like other personal data described in this statement, are saved on the servers of Mailchimp in the USA. 

Mailchimp will only process your personal data on our behalf for mailing and analysis of the newsletter and on the basis of a data processing agreement.

Moreover, by its own account. Mailchimp can use this data to improve its own services. In this case, Mailchimp is exclusively responsible for the processing of your personal data. Further information about data protection at Mailchimp can be found at: https://mailchimp.com/legal/privacy/.

Our newsletter contains a so-called web beacon, a pixel-sized file that is retrieved from the Mailchimp server on opening the newsletter. During the retrieval, technical information (such as information on the browser and your system, your IP address and the time of the retrieval, as well as the detection of whether and when the newsletters are opened and which links are visited) is collected with the goal of improving the technical aspect of the service.

Cookies

The website sometimes uses so-called cookies. Cookies inflict no damage on your computer and contain no viruses. Cookies serve to make our service user-friendly, more effective and safer. Cookies are small text files which are downloaded onto your computer and saved by your browser. Most of the cookies we use are so-called session cookies. They are automatically deleted after the end of your visit. Other cookies remain saved on your terminal until you delete them. These cookies enable us to recognise your browser on the next visit. You can programme your browser so that you will be informed when cookies are saved and will only allow cookies on a case-by-case basis, exclude cookies in particular cases or generally, and you can activate the automatic deletion of cookies when closing the browser. If cookies are deactivated, the functionality of the website can be reduced. 

In addition to the use of Google Analytics described above, we only use cookies that are necessary for the website to function properly. The legal basis for this use of cookies is Art. 6 para. 1 sentence 1 (b) and f of the GDPR.

Twitter cookies for social media ticker

These cookies are created by accepting the third-party privacy policy (https://twitter.com/de/privacy). Accepting the cookies enables the display and use of the social media tickers on our website.

For the setting of cookies and other trackers and the associated data processing, your consent pursuant to Section 25 (1) sentence 1 TTDSG is the legal basis. For any subsequent further processing of personal data that may take place, the consent pursuant to Art. 6 para. 1 p. 1 lit a DSGVO is the legal basis. Consents are obtained in bundled form in the Consent Management Tool under "Your privacy settings" at the top of this page.
The storage of the above data and cookies set in your browser and the associated data processing will only take place if you have given your voluntary and revocable consent therein. The revocation of consent no longer affects the legality of the access or storage that took place until the revocation.
It cannot be excluded that Twitter Ireland transmits the information processed by you to a server of X Corp. (formerly Twitter), Attn: Privacy Policy Inquiry, 1355 Market Street, Suite 900, San Francisco, CA 94103, USA and that this information is processed there. However, the general level of data protection in the USA is not the same as that in the European Union. It also cannot be ruled out that authorities in the USA or in other countries may access your data.

Instruction and data security

We secure our website and other systems with up-to-date technical and organisational measures against loss, destruction, (unlawful) access, modification and distribution of your data by unauthorised persons. You should always keep your access information confidential and close the browser window when you have finished communicating with us, especially if you share your computer with others.

The information you have submitted will be encrypted during the electronic transfer process and always treated as strictly confidential.

Erasure and storage periods

Our goal is to process as little of your personal data as possible. We will only save your personal data as long as is necessary for fulfilling the original purpose of its collection, and – if applicable – as long as the law stipulates.

Rights of data subjects

Data subjects have the following rights concerning their personal data: 

  • in compliance with Art. 7 para. 3 of the GDPR, the right to revoke the consent they originally gave to the WFBB. As a result, we will not be permitted to continue processing the data associated with this consent;
  • in compliance with Art. 15 of the GDPR, the right to request information about their personal data processed by the WFBB. In particular, data subjects can request information about the processing purposes; the category of personal data; the categories of recipients who have hosted or will host their data; the planned storage period; the existence of a right to rectification, erasure, restriction of processing or a right to object; the existence of a right to lodge a complaint; the origin of their data – unless we did not collect it; as well as the existence of automatic decision-making, including profiling, and, if applicable, significant information about the details; 
  • in compliance with Art. 16 of the GDPR, the right to request the immediate rectification of incorrect or completion of incomplete personal data saved by the WFBB;
  • in compliance with Art. 17 of the GDPR, the right to request the erasure of their personal data saved by the WFBB, unless the processing is necessary for the exercise of the right to freedom of speech and information, to fulfil a legal obligation, for reasons of public interest, or for the assertion, exercise or defence of legal rights;
  • in compliance with Art. 18 of the GDPR, the right to request a limitation on the processing of their personal data if they dispute the correctness of the data, or if the processing is unlawful yet the data subjects reject the erasure of the data –  and the WFBB no longer needs the data –  as they need this for assertion, exercise or defence of their legal rights, or if they have officially filed an objection to the processing according to Art. 21 of the GDPR;
  • in compliance with Art. 20 of the GDPR, the right to maintain the personal data which they have made available to the WFBB in a structured, accessible and machine-readable format or to request its transfer to another data controller and
  • in compliance with Art. 77 of the GDPR, the right to lodge a complaint with a government regulator. To this end, data subjects can generally contact the regulatory authority in their usual place of residence or place of work or our company headquarters. 

The responsible office for the exercise of the rights previously mentioned is
Name: Wirtschaftsförderung Land Brandenburg GmbH
Address: Babelsberger Straße 21, 14473 Potsdam
Email: info@wfbb.de

Version and updates of this data protection statement

This data protection statement was compiled on 31.8.2022. The WFBB reserves the right to update the data protection statement in due course in order to improve the data protection and/or to adapt it to new regulatory practice or case law.